Claymation and animated video ads
Nobody scrolls past claymation, and the attention it wins keeps the viewer's trust.
$100K+ in ad spend behind the work. Top Rated Plus on Upwork.
AscendSkin
FollowBeauty and Wellness: Satirical claymation scene where a luxury fragrance brand sues Butter Cologne for helping men stop overpaying; disruptor positioning through humour #digitalchemy #paid
♫ Original audio · AscendSkin
Interface preview. Engagement shown for illustration.
Claymation work
Work shipped for
Format
How claymation ads work
Stop-motion texture in a feed of phone footage is hard to ignore, and the attention it wins keeps the viewer's trust. Viewers read handcrafted animation as effort, and they credit the brand with that effort.
It converts by telling a story. Live action has three seconds to shout; animation earns the right to a setup, a quiet middle and a payoff, and viewers remember stories while they filter claims. The medium can argue too: a claymation ad about patience comes from the slowest craft in the feed.
Claymation sits next to the other animated styles I make in-house: Pixar-style characters, 2D and 3D animation, and motion graphics. They fit brand and values messages, categories that advertise through glossy realism such as fragrance, real estate and finance, and any series, because every episode in the style makes the next one more recognisable. They work as Meta ads and as organic series. Each one starts as a storyboard from your brief, then comes character and world design, voice, pacing and the edit, all in-house. The first cut lands in 24-72 hours, and a full episode with custom characters gets a timeline of its own.
Claymation questions
Is it real stop-motion?
I generate it with AI in claymation and Pixar styles and direct it frame by frame, so you get the handcrafted look with no physical rig.
How long does an animated spot take?
Longer than UGC formats. A first cut still lands in 24-72 hours, and each full episode with custom characters gets a timeline of its own.
Can you build characters we own?
Yes. I design characters and worlds for the brand, they stay with the brand, and each episode builds on the last.
Does animation work for performance campaigns?
As a pattern interrupt at the top of the funnel and for retargeting with a story. A cold direct-response hook suits other formats better.
Want a claymation ad for your brand?
Share your brief and I'll storyboard it, write the hooks and have a first cut in your hands within 24-72 hours.
Start a project
Tsezar Striletskyi
Founder & Lead AI Creator
Every frame, by hand
Digit Alchemy is a founder-led studio. I script, frame and finish every hook, every cut, every avatar's pause and glance myself. No handoffs to a production line, no template doing the thinking.
You bring the brief. I storyboard it, write the hooks and script, and make the creative calls on top: which style, which face, which pace. Every style runs in-house, from AI UGC and street interviews to motion graphics, 2D and 3D animation and claymation.
There's a faster way to make AI video: chain node-based automations together, drop a templated avatar on top, ship a hundred variants. It's also the fastest way to lose the viewer. Audiences recognise that content in half a second: the same faces, the same cadence, the same synthetic gloss. I craft frame by frame. Automation handles rendering, versioning and delivery, and never touches how the ad looks, sounds or sells.
Viewers watch what feels native to the feed and skip what feels generated. The gap comes down to a hundred small decisions per video that automated pipelines skip. Casting the right face for the audience, pacing the hook to the platform, matching the grain and light of real phone footage. It costs more time. It converts.
How it works
Brief in, ad out.
One process for every style, from AI UGC to 3D animation.
01
Send a Brief
A script, a concept, a product link or a competitor ad you like. A rough idea is enough to start.
02
Storyboard and Script
I write the hooks and the script, storyboard every scene, and pick the style that fits: UGC, animation, claymation or cinematic.
03
Production
I handle casting, voice, motion and edit in-house and check every frame against the platform the ad runs on.
04
Delivery and Revisions
First cut in 24-72 hours, in native 9:16. Revisions and new variations follow on the same clock.
Pricing
How Pricing Works
There's no fixed price list here. I scope every project around what you need: the style, the length, how many hooks or variations you want, and how much animation goes into it.
Ten concepts for the price of one shoot day.
A shoot day buys one idea on one set. The same budget here buys ten finished ads, scripted and storyboarded, in whichever styles fit.
Meta ads start from $140, organic social videos from $110. I scope batches and full campaigns per project.
Send a brief, a script or a competitor ad you like, or book a quick call, and you'll have a clear scope and price before anything starts.
Questions before you brief
How fast is the first cut?
Within 24-72 hours once we agree the brief. Variations and revisions follow on the same clock, so a five-variant batch lands inside a working week.
Do hooks and scripts come with the video, or do I supply them?
They come with it. I write the hooks and script for every ad and storyboard it before production starts. Send your own script and I'll produce it as written.
Which styles can you make?
AI UGC, talking heads, street interviews, podcast-style, product demos, motion graphics, 2D and 3D animation, claymation, Pixar-style and cinematic. I make all of it in-house, so one brief can run across several styles.
What's the revisions policy?
Revisions come included until the cut matches the agreed brief: hook, format, platform, length. A new script or format after approval counts as a new deliverable, and I scope it as one.
What do you need from me to start?
The offer and who it's for; any references (a competitor ad you like, a script, a concept); brand assets such as logo, colours, product shots or app access; and the link the ad should send people to. A rough idea is enough to begin.
Who owns the avatars and voices?
You own the finished ads for any channel, with no usage window. I create avatars and voices per project and never reuse them for other clients.
Do you run the ads, or just make them?
Digit Alchemy produces the creative; you or your media buyer run it. You get everything in native 9:16, ready to upload to Meta or TikTok, with hook variants named for testing.
What's the minimum project?
Meta ads start from $140 and organic social videos from $110. Most projects are batches: several hooks on one format, or one message across two or three formats. I scope and quote them before anything starts.
What happens if an ad doesn't perform?
Performance depends on the offer, the targeting and the spend, and no creative wins every test. Brands find winners by testing several creatives. Revisions cover matching the approved brief. New concepts after approval get quoted as new work.
Will Meta flag or reject AI-made ads?
Across $100K+ in ad spend, Meta has not rejected any of my ads for being AI-made. Meta can add an "AI info" label to some content, and ads about social issues, elections or politics carry extra disclosure rules.
What are the payment terms?
Every project runs 50/50: half upfront, half on delivery. Upwork projects run through Upwork's payment protection.
Start your project
Send a brief or book a call. You'll have a style recommendation and a quote within one business day.